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If you're looking to open a new business, this could be your year. Follow our step-by-step guide and before you know it, you'll be putting your business ideas into action.

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6 Strategies to Market Your Local Business to Work-From-Home Employees

Learn how to help your business stand out to local work-from-home employees.

LinkedIn’s Global DEI Lead on Crafting Winning Diversity Strategies

The Global VP of Diversity and Belonging shares how the nation’s biggest professional network is working to create access to opportunities for marginalized groups, including small business owners.

D2C Customer Loyalty Program Ideas

Direct-to-consumer brands have the unique advantage of a wealth of customer data that they can use to create a truly valuable loyalty program.

Shopify Adds Features to Its Toolkit to Help Small Businesses Grow

The online sales platform is responding to changes in how merchants want to sell, like via NFTs, and how consumers want to shop.

How to Use Facebook Marketplace for Your Business

Reach a new audience by selling your products through Facebook Marketplace. Here's how to set up your account and listings.

Fossil's VP of DEI Shares 5 Best Practices for Crafting a Diversity Strategy

Sheri Crosby Wheeler, Global VP of DEI, came on board at the Fossil Group last year as Global Vice President of DEI. She’s now working to take the company’s diversity efforts to the next level.

TikTok Dos and Don’ts for Small Businesses

Follow best practices on TikTok to build relationships while avoiding tactics that could harm your brand.

How to Record and Track PTO

From flexible accrual banks to a “use it or lose it” policy, accounting needs to record the use of paid time off. Here’s how small businesses can track employee PTO.

How to Offer a 401(k) as a Small Business

As a small business owner, offering a 401(k) plan to your employees is important to attracting and retaining top talent.

How 3 Brands Turned Pandemic Pivots Into Long-Term Business Gains

Executives from the supermarket, mail-order brand, and startup on monetizing the online grocery boom and consumers’ COVID-sparked food-spending habits to unlock newfound growth.