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Everything that you need to know to start your own business. From business ideas to researching the competition.
Business Ideas
Ready to start a business? We'll help you find the perfect business idea.
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Strategy
Dig deep into your business idea to discover opportunities and unexpected roadblocks.
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Startup
There's more to being a startup than registering a business. The A-Z guide to getting ready to launch your business.
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What Are "Maximizers," and What Do You Need to Know About Them?
Maximizing is a style of shopping that emphasizes the less-is-more approach to buying new things.
How to Do a Competitive Analysis [Small Business Guide]
Perform a competitive analysis to understand not only where your business stands, but where the market is headed next.
Templates for Competitive Analysis for Small Business
There are many types of competitive analysis that can tell you more about your consumers, your brand positioning, and your growth potential.
How to Assess Your Competitors’ Strengths and Weaknesses
Score your competitors by stepping into a customer’s shoes to get an objective look at their products, positioning, pricing, and more.
Work and Business Trends to Watch for in 2023
Workplaces, roles, and customer expectations are evolving. Here’s what to expect in 2023.
7 Recession-Proof Business Ideas
With the possible threat of recession, it’s important to know how to create a recession-proof business. Here are seven ideas to consider.
Pitching to Investors: How Much Enthusiasm Is Too Much?
Here’s how to strike the right tone when seeking funding from investors.
10 Examples of Famous Businesses That Changed Their Names
Companies change their names for a variety of reasons. Here are 10 companies that successfully made the switch.
How a Business Accelerator Can Help Your Startup
Learn more about business accelerators and how they can help your business.
How to Register a Business Name in 6 Steps
Learn how to register your business name and avoid potential problems down the road.
