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Launch Pad
Experts and innovators on the tech, trends and tough challenges you need to be preparing for in the near future.
Latest
Launch Pad
4 Smart Strategies That Are Driving Sales in a Slow-Growth Year
As spending declines from pandemic-fueled highs, the largest retailers are seeking creative solutions and new ways of connecting with consumers that SMBs can adopt, too.
Launch Pad
How Artificial Intelligence (AI) Is Changing How Marketers Sell Everything From Food to Fashion
While apps like ChatGPT and Dall-E get most of the AI attention, AI is quietly changing how we buy and sell goods and services.
Launch Pad
How Slow Fashion Is Creating Opportunities for Startups and Legacy Brands Alike
A movement that started as a backlash to disposable fast fashion has expanded to include made-to-order and made-in-the-U.S. manufacturing.
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Latest—
How 3 Brands Turned Pandemic-Era Homebodies Into a Business Opportunity
The brands’ execs share how they’re tapping the work-from-home trend to uncork new revenue streams at the photo-sharing business, apparel brand, and furniture rental startup.
3 Startups Staying True to Their Roots While Expanding
Founders from three very different brands, from frozen food to skin care, on building a multichannel business strategy into their operations from the start.
5 Post-COVID Economy Tech Trends Driving Sales
Technologies from QR codes to virtual reality are providing companies tools to create new and more engaging experiences for their customers and unlock newfound sales.
5 Back-to-School Shopping Trends Businesses Can Capitalize On This Year
Consumers are in the mood to shop and spend, and the season can be one of the best times of the year for drawing new customers to your store or business.
Execs From Hershey’s to Microsoft Reveal Their Mentors’ Best Advice
Leaders share how mentoring nurtured their leadership styles and strategic skills — proving invaluable to both their careers and company growth.
Supply Chain Tech Helps Businesses Drive Profitability
Rising costs highlight the need for deep data-driven insights around sales productivity of merchandise for Bells of Steel, Snow Cosmetics and Snap Supply.
5 Tech Trends Changing the Way Consumers Shop
These digital solutions are poised to gain meaningful adoption by consumers and brands alike, experts say, reshaping how we purchase a range of goods and services.
Food Companies Tap the Sales Potential of Plant-Based Eating Trend
Startups Mosaic Foods and jack & annie’s, and restaurant chain Native Foods, target ‘nutrition-engaged’ consumers seeking health and environmental benefits without sacrificing taste.
Retailers Turn Pandemic-Fueled Self-Care and Work-From-Home Trends Into Newfound Business Opportunities
How brands from Williams-Sonoma to Walmart are tapping the remote work movement and the rise in consumers seeking out mental wellness solutions to drive growth.
Top Brands' SMS Text Messaging Sales and Marketing Strategies
Experts from tech companies that work with Airbnb, Michaels, Coach, and more share SMS strategies that personalize and monetize customer transactions.