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GROW
MARKETING
How to Host a Hybrid Event
Hybrid events offer the best of both worlds, but can be a mammoth undertaking to plan. Make sure you find the right platform and plan ahead of time.
RUN
HUMAN RESOURCES
Does Your Small Business Need an HR Department?
Once you grow to a certain size, it makes sense to outsource parts of your human resources or to hire a full-time HR generalist to help manage this business function.
START
STRATEGY
Types of Pricing Models and What They Mean
From flat-rate pricing to a per-user charge, there are many ways to price your product or service to find the best value for your customers and your business.
START
STRATEGY
Returning to Live Events: How to Get Started Planning One
Live events are back in demand, but they look a little different than pre-pandemic, in-person gatherings.
GROW
MARKETING
How Sales and Marketing Overlap and Work Together
Combining sales and marketing elements can help create a cohesive customer experience and enable resource-sharing, lowering the cost of promoting your business.
RUN
HUMAN RESOURCES
10 Apps for Managing Remote Teams
Manage remote workers with these scheduling, collaboration, and time-tracking tools.
GROW
MARKETING
Easy-to-Use Video Editing Software for Small Businesses
These intuitive video editing tools can help you take your video content to the next level.
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STARTUP
How to Get a Contractor License
General contractor licensing requirements vary by state, but many states' standards include showing industry experience, financial stability and specialized training.
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SALES
What Is the Difference Between Sales and Marketing Teams?
Sales and marketing serve different purposes, and knowing how they differ can help you determine whether your business needs one, the other or both.
GROW
SALES
Inexpensive Sales Strategies for Startups
These sales strategies focus on building long-term customer value for your startup from day one.
